Wednesday, February 06, 2008

General Foods Kitchens - photos

Here are a few photos taken from the phenomenal General Foods Kitchens Cookbook. The book is from 1959, and the photographs are by George Lazarnick.

'Saturday lunchtime finds everybody at home, and a fabulous French toast sandwich meal, hearty enough for Dad.' But not appropriate for Baby.

'Leftovers can be every bit as exciting as the beautiful roasts they started with.' And the identity of the dishes can be every bit as uncertain as the origin of the meats contained within them.

'Let the children cook' - This one's practically giddy at the prospect of preparing dinner. No person looks that happy making dinner. I'm thinking she hates her family, and the 'secret ingredient' in the sauce is arsenic.

'The seated buffet' - The bun has spent three weeks on its makeshift tomato raft, slowly moving across the sea of... well, the sea. Its destination: the Great Chocolate Sponge Mold.

This is what they call a 'Midwest pitch-in party.' It's a neighborhood affair where everyone brings a specialty! The highlight is the 'Leg' Roast, though so much about the 'Leg' Roast goes unexplained..

In the 1950s and 60s, the second most popular dinner (after anything aspic) was the Danish smorgasbord, or smørrebrød, as this book insists. 'It's a sandwich feast with beauties like these,' and, as we've seen in the past, one page is devoted to the smorgasbord in pretty much every cookbook of the era.

Another humiliating birthday party. First of all, I asked for a real clown. It's just as well since no one actually showed up...

More proof that a hardy sandwich is the epitome of romance.

This food doesn't want to be eaten. Their defensive mechanisms include retractable spikes and toxic secretions.

'The prettiest party of the season' - The main dish is 'today's catch.' They're just not sure what they caught.

'They're engaged!' - But, if the menu here is any indication, Sue and Bob didn't last.

This looks like the opening scene of a slasher flick.

A cake so good they had to make four!

Prepare a 'first-day dinner' for new neighbors. Great if you want to appear welcoming but really aim to scare them right out of the neighborhood.